Peter Wilkinson
The
Steel
Ceiling
Book
Achieving Sustainable Growth in Engineering & Construction
UNDERSTANDING YOUR INDUSTRY IS THE KEY TO GROWTH
Learn how internal and external political and economic forces shape your industry so that you can understand the role of your business and how it can grow moving forward.
HOW TO GROW YOUR BUSINESS VISION AND VALUES
Learn how your vision, values, and leadership skills drive your business culture and are key
to building essential industry and team relationships.
DON’T GET BLOCKED BY THE STEEL CEILING
Every business reaches a “tipping point” where they face a barrier to growth. Learn from strategies and examples how you can surmount this barrier and take your engineering and construction business to the next level.
UNDERSTAND THE 4 KEY PILLARS FOR A SOLID BUSINESS
Understand how to achieve sustainable growth through four key pillars that give a great business its structure: product capability and fit, revenue channels and sales processes, operational functions; and assets and resources.
For further information
Australia in the mid-1980s was Internationally respected in Engineering & Construction and has the potential to achieve greatness again. The cost of industry mediocracy translates to an enormous waste of scarce time and money, derailed careers and lost opportunity. Small and medium businesses generate the energy and innovation that drives Australia’s economy – they must step up now!
The Steel Ceiling book will highlight the “steel ceiling” that exists for these businesses today. It will also spell out in clear and actionable terms, an effective methodology to grow sustainable businesses in this industry.